BRANDING/IDENTITY

Rebranding project of ADC Management Solutions (ADC), a women and minority-owned consulting firm, I was tasked with refreshing their current branding to align with their evolving vision and goals.

Developed a full brand identity system for FitJoy, a fitness lifestyle brand focused on energy, movement, and motivation.

The work established a cohesive visual language applied across print, digital, and merchandise, designed to scale across marketing and brand touchpoints.

Designed and developed a cohesive brand identity and marketing system for Leah Anderson Group, focused on elevating brand perception within a competitive real estate market.

The work spans print, digital, and environmental applications—creating a refined, consistent visual system across all client-facing touchpoints.

I had the exciting opportunity to work on a rebranding project for Philly Weekly, a city culture and lifestyle magazine in Philadelphia.